My ilo emerged from a casual dinner conversation that highlighted the societal taboos around self-pleasure. Founders Claire Deeks & Luciana Burke, though not industry specialists, are passionate about fostering conversations on the topic and offering well-designed, modern products that users feel proud to display. More than just about pleasure, they emphasize a comprehensive experience – from browsing to purchasing and usage.
Their commitment isn’t limited to just creating beautiful products. They emphasize:
- Sustainability: Understanding the environmental implications of their products, My ilo initiated a unique Sex Toy Recycling Program, open to all brands. This initiative addresses the challenge of sex toys, made from varied materials like batteries and silicone, taking centuries to decompose. Moreover, it’s based in Western Australia, optimizing for reduced transport emissions.
- Eco-friendly Packaging: They ship with a 100% carbon-neutral service. Their delivery boxes are crafted from post-consumer recycled cardboard, and they utilize Australia’s first natural rubber adhesive packaging tape, ensuring the entire package is compostable and biodegradable.
- Product Care: For their body collection, they’ve opted for glass bottles over plastic, and future plans include using post-consumer recycled glass.
Beyond their product line, My ilo demonstrates social responsibility by donating a portion of their sales to the Ovarian Cancer Research Foundation and AMAZE, an organization focused on providing comprehensive sex education to adolescents.
Lastly, their range includes brands known for their quality and sustainability, ensuring you always get the best while supporting eco-friendly initiatives.