Mayamiko is a womenswear and lifestyle brand established by Paola Masperi, deeply rooted in its dedication to ethics and sustainability. Born from the heartbeats of the women integral to its social enterprise, Mayamiko reflects the essence of diverse global inspirations. Their collections pay homage to Malawi, where it all began, capturing the vibrant spirit of ‘chitenje’ – traditional African fabrics locally sourced. Beyond clothing, you can find unique pieces like plant-dyed jewelry from Sri Lanka, hand-knitted Peruvian hats, and up-cycled silk from Italy.
- Solar-powered workshop: Boosting efficiency and environmental care.
- Zero waste: Maximizing fabric use, reducing waste.
- Circular economy: Incorporating tracking, transparency, and potential resale initiatives.
- Local sourcing: Prioritizing community impact and eco-conscious materials.
- Thoughtful packaging: Eco-friendly, artistically hand-painted, and completely sustainable.
The genesis of Mayamiko lies in the Mayamiko Trust, Paola’s 2008 charity initiative, devoted to empowering disadvantaged Malawian women. Today, the brand and charity work hand-in-hand through the Mayamiko Fashion Lab. Here, women, many affected by the HIV pandemic, receive training, education, and mentoring. Graduates often join Mayamiko The Label, enjoying stable employment, commendable wages, and childcare support. Each garment’s sale contributes directly to the Trust, having already donated over £20,000.
Their commitment to the planet shines brightly, from using renewable solar energy to initiatives that practically eliminate waste. Moreover, garments are often accompanied by a unique QR code, revealing its story and artisan. Mayamiko sources materials with reduced carbon footprints, working with local Malawian markets and fostering community growth. They are continually recognized for their leadership in sustainable practices, notably receiving the CO10 Leadership Awards in 2019 and 2021. With a strong ethos of doing good by people and the planet, Mayamiko invites you to experience a blend of tradition, innovation, and conscious craftsmanship.
