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Granelito

Durable garments for kids and women, made mindfully.
Image credits: Granelito

Editors' note

Granelito is deeply rooted in sustainable practices, emphasizing the significance of conscious choices for the planet’s well-being. Originating from Moa and Miguel Miró-Quesada’s passion, Granelito places the environment at the forefront of its mission. Their primary fabric, organic Pima cotton, is cultivated without chemicals, promising a hypoallergenic, long-lasting product ideal for sensitive skin. This cotton, with its longer fibers, ensures garments are not just durable but also designed for extended use and inheritance across generations.

Here’s a closer look at Granelito’s sustainability initiatives:

  • Hand-Harvested Materials: Their Pima cotton is hand-harvested in Peru’s northern coast, reducing the environmental impact and ensuring quality.
  • Direct Collaboration: Working closely with factories in Lima, they oversee knitting, cutting, and sewing processes, maintaining a transparent supply chain.
  • GOTS-Certified Fabrics: While the final factory isn’t GOTS-certified due to cost considerations, their fabrics adhere to GOTS standards up to the final stages of production.
  • Compostable Products: Their newborn gift baskets, handcrafted in Peru, are not just beautiful but also compostable, underscoring a commitment to reducing waste.
  • Encouraging Long Use: Advocating for purchasing slightly larger sizes, Granelito ensures children wear their clothes longer, mitigating fast fashion’s rapid turnover.
  • Unisex Designs: By not categorizing garments by gender, they foster sharing among siblings and friends, reducing the need for new purchases.

Granelito’s dedication extends beyond clothing. Their ethos speaks of a deeper connection to our planet, urging consumers to make mindful choices. This brand doesn’t just offer garments; it invites you on a journey towards a more sustainable and interconnected world.

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