Forét

Versatile clothing and homeware for nature and urban lifestyles.
Image credits: Forét

Editors' note

Forét, established in 2014 in rural Denmark, embodies a deep connection to nature and a commitment to sustainable fashion. Founders Jesper and Jeppe Meier, influenced by their childhood memories of a simpler, nature-centric life, have created a brand that encourages a return to the great outdoors.

Their approach is evident in their products:

  • Blending Outdoor and Casual: Forét’s collections seamlessly combine outdoor functionality with everyday wear, offering versatility for both wilderness adventures and city life.
  • Sustainable Textiles: Emphasizing environmental responsibility, 92% of their textiles are sustainable, including GOTS organic cotton, GRS recycled polyester, and innovative materials like Seaqual® and Tencel™.
  • Timeless Design: Forét focuses on creating classic, functional clothing that transcends temporary trends, ensuring longevity and reducing the need for frequent wardrobe updates.
  • Ethical Production: With 97% of production in Europe, Forét ensures quality and ethical standards, even when expanding to other regions like China for specific products.

Forét is not just about clothing; it’s a reminder to slow down, appreciate nature, and make sustainable choices. Their commitment to responsible production, fabric selection, and timeless design reflects a dedication to minimizing environmental impact while offering stylish, multi-purpose garments. This ethos resonates with anyone seeking a balance between modern living and a nature-oriented lifestyle.

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