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Effortless Swimming

Effortless Swimming: coaching for stronger, confident adult swimmers.
Image credits: Effortless Swimming

Editors' note

Effortless Swimming is a coaching service that helps you become a faster, stronger, and more confident swimmer. With a “zero pressure” methodology, they focus on refining your technique, increasing endurance, and improving performance in open water, triathlon, or Ironman events. They offer various training plans tailored to your goals:

  • Online Membership: Access an on-demand training program that covers stroke improvement, speed, and efficiency.
  • Freestyle Clinics: Receive in-person coaching, underwater filming, and analysis in Australia.
  • Online Stroke Analysis: Work one-on-one with Brenton Ford to further refine your stroke and boost confidence.

Effortless Swimming’s approach is different from traditional coaching methods, as it’s designed specifically for adult swimmers. They provide easy-to-follow cues, on-demand lessons, and clear plans that cater to your goals at your own pace. Their online membership program includes:

  • On-demand technique videos and workouts
  • Swim drill library and exercises
  • Virtual clinics and challenges
  • Comprehensive training plans and courses
  • Live monthly stroke analysis and Q&A sessions
  • Exclusive, private members-only community

The coaching team has an impressive background, training the Melbourne Fire Brigade SWIFT water team, creating curricula for UESCA endurance sports accreditation, and partnering with Swimming Australia.

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