Bhumi, rooted in the Sanskrit word for “Mother Earth,” is a testament to sustainable and ethical living, founded by Melbourne-based Vinita and Dushyant. This brand emerged from their recognition of the harmful effects of conventional cotton farming, both environmentally and socially. Vinita, with her background in health and public health, and Dushyant, driven by his passion for socially conscious businesses, have created a platform for change in the textile industry.
Their commitment to sustainability is showcased through:
- Organic Cotton: All Bhumi products are made with GOTS certified fairtrade organic cotton, ensuring no harmful chemicals, GM seeds, or unfair labor practices are involved from seed to shelf.
- Eco-friendly Production: Their organic cotton farming uses sustainable systems, enhancing soil fertility and promoting biodiversity. The factories run on renewable energy, utilizing solar and wind power.
- Transparency and Ethical Practices: Bhumi is dedicated to ethical production, ensuring safe working conditions, fair wages, and no child labor. Their supply chain is transparent and rigorously tested for social and environmental responsibility.
- Sustainable Impact: The brand’s commitment to sustainability extends to their packaging, using compostable materials and soy-based inks. They also engage in carbon-neutral shipping, further reducing their environmental footprint.
Bhumi stands as a beacon of how luxury and comfort can coexist with ethical and sustainable practices. Their journey represents a continuous effort to positively impact the planet, showcasing the power of informed consumer choices in driving change for a healthier Earth.
