Asanade emerged in 2021 with a clear mission: to offer women yoga apparel that is both functional and elegant. Born from the challenge of finding dedicated yoga wear amidst a sea of general sports attire, Asanade focuses on crafting timeless, durable pieces that support the practice of yoga. Their garments are designed to enhance the body’s movements without restriction, employing “second skin” materials that allow practitioners to focus on their yoga without discomfort.
The brand stands out for its commitment to sustainability, emphasizing the longevity of its products through minimalist and timeless designs. Quality is paramount at Asanade, where the belief is strong that sustainability isn’t just a concept but a practice that begins with high-quality, durable products.
Asanade’s dedication extends to promoting French craftsmanship and adhering to a sustainable approach in all aspects of its operations. Their products are designed in France, ensuring local production that supports responsible fashion. Furthermore, the materials used are carefully selected for their environmental credentials, including STANDARD 100 certification by OEKO-TEX and the use of recycled fibers for their collections.
Asanade is more than just a yoga wear brand; it’s a testament to the power of thoughtful, responsible fashion. By choosing partners, materials, and designs that align with their strong values, Asanade supports the shift towards a more sustainable and conscientious fashion industry.