AMENDI®, a contemporary denim brand, emerges as a frontrunner in ethical and transparent fashion since 2020. Emphasizing longevity, their products—from classic jeans to stylish denim jackets—are crafted to endure and evolve with their wearers, integrating sustainable materials and practices throughout their creation. AMENDI® stands out by ensuring full traceability of each garment, offering a ‘fabrication facts tag’ that details the garment’s journey and the entities involved in its production, fostering an intimate understanding of your clothing’s backstory.
With an ambitious vision of a fully circular product lifecycle, AMENDI® is implementing a lifetime guarantee program, allowing for free repairs at local partners and encouraging reuse and recycling initiatives to minimize waste. Their operational transparency extends to environmental responsibility, with a commitment to track and compensate for CO2 emissions—evidenced by offsetting double their carbon footprint annually.
Their pledge to sustainability doesn’t end with their products. AMENDI®’s approach includes maintaining close ties with respected suppliers who align with their ethos, guaranteeing fair labor practices and sustainable advancements. This Swedish brand’s local production in Turkey ensures premium quality and reduced greenhouse emissions by refining their supply chain close to home.
AMENDI®’s garments not only provide an eco-conscious choice but also an educational one, with detailed cost breakdowns that illustrate the economic transparency from fabric to retail margins. In aligning with contemporary values, the brand is a testament to responsible consumption, offering a fashion-forward choice without compromising on ethical standards.
